Equilibrium Design Location

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Engaging communications that always hit the mark

We’re a full service design studio, based in Potts Point, Sydney, with a proven track record of delivering high-performing and memorable outcomes for our clients. We believe good design is a business weapon that adds real value and creates positive change.

Eliciting focused strategy through process

We understand that our clients hold the key to a project’s success. Our consultative process involves tried-and-tested methods to hone in on these insights, allowing us to consistently support each client’s and project’s goals.

Empowering organisations to grow and innovate

Design that puts people at its heart has the power to support real and meaningful transformation. We harness human-centred methods to understand the needs and aspirations of stakeholders and align these with organisational evolution, to innovate, impact and inspire.

Arts & culture clients
Vivid
Urban Walkabout
Australian Maritime Museum
Clark St Roasters

Education clients
UNSW
Saint Ignatius’ College
Ravenswood
UTS

Corporate clients
ING direct
Westpac
The Whiddon Group
FutureCity

Not-for-profit clients
Women’s Community
Shelters
Uniting Justice
CoLabs
UN Women

Technology clients
Dolby
Simble
Auditoria
PlanetWare

Franchises
Mad Mex
Hungry Jacks
Wagamama
Zambrero

brand identity design

Design

digital design

Delivery

Our team

People always tell us they look forward to visiting our studio in the heart of Potts Point—it’s a creative space where you can have a cuppa and explore ideas with us.

Our team of designers and thinkers are across every project, so you can buzz us for help and we’re on it. We love what we do and get a real kick out of helping people make positive change and beautiful design.

Recognition

Silver: International Design Awards 2016
5x Honorable Mention: International Design Awards 2016
Merit: AWWWARDS Website of the Year Awards 2017
Winner: Design Lab Packaging Award 2017
Silver & Bronze Medals: Australian Print Industry Awards 2017
2x Finalist 2016 AGDA Awards
Honorable Mention: International Design Awards 2015
Winner: Australian Book Design Awards 2014

Brand
Branding & identity
Naming
Logomarks & monograms
Typographic design

Digital
Website design
Digital UX & UI
Website development
Mobile apps

Spatial
Exhibition design
Experiential design
Branded spaces
Signage & wayfinding

Print
Editorial & book design
Publications & brochures
Event & campaign collateral
Packaging & stationery

Content
Photography & art direction
Illustration & infographics
Content creation & copywriting
Motion graphics

Strategy
Design thinking consultation
User-centred design
Service design
Identity & messaging