Equilibrium Design Location

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  • Clark St Coffee Brand and Packaging Design
  • Clark St Coffee decaf
  • Clark St Coffee Wallflower bag
  • Clark St Coffee Roasters Brand and e-commerce website
  • Clark St Coffee shop tablet view
  • Clark St Coffee website about
  • Clark St Coffee uniform
  • Clark St Coffee signage
  • packaging suite
  • decaf bag
  • wallflower bag
  • website – mobile
  • online shop
  • responsive website
  • uniform
  • logo mark

Based in Melbourne, Clark St Coffee’s passionate team sustainably source unique coffees from quality producers and roast each batch with precision and care.

The Challenge

To create visibility and distinction for the new brand in a highly competitive and saturated market, with tools to support communications and sales.

The Outcome

Based on collaborative brand workshops with the team, the new identity positions Clark St uniquely in the market with distinctive and truly original packaging design, including coffee haiku.

Their e-commerce website integrates seamlessly with their Mailchimp and social media platforms, allowing Clark St to connect with and sell to a growing audience of coffee lovers.

We enjoyed the collaborative process to find our new brand identity. Equilibrium were both artistic and professional which is a great combination.

Melissa Floreani

Founder

Clark St Coffee website about